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	<description>Inspiration and contagious ideas about communication and behavioural change</description>
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		<title>Comment on When it&#8217;s not working &#8211; go Viral ChangeTM by Changeworksblog.com &#187; Viral Change TM means letting go</title>
		<link>http://changeworksblog.com/2009/11/06/when-its-not-working-go-viral-changetm/comment-page-1/#comment-1115</link>
		<dc:creator>Changeworksblog.com &#187; Viral Change TM means letting go</dc:creator>
		<pubDate>Thu, 26 Nov 2009 18:12:53 +0000</pubDate>
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		<description>[...] When it’s not working – go Viral ChangeTM [...]</description>
		<content:encoded><![CDATA[<p>[...] When it’s not working – go Viral ChangeTM [...]</p>
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		<title>Comment on Viral Change Interview by Changeworksblog.com &#187; Viral Change TM means letting go</title>
		<link>http://changeworksblog.com/2008/10/03/viral-change-interview/comment-page-1/#comment-1114</link>
		<dc:creator>Changeworksblog.com &#187; Viral Change TM means letting go</dc:creator>
		<pubDate>Thu, 26 Nov 2009 18:11:50 +0000</pubDate>
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		<description>[...] Interview with Dr Leandro Herrero about Viral Change TM [...]</description>
		<content:encoded><![CDATA[<p>[...] Interview with Dr Leandro Herrero about Viral Change TM [...]</p>
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		<title>Comment on How to implement Viral Change (TM) in organisations by Changeworksblog.com &#187; Viral Change TM means letting go</title>
		<link>http://changeworksblog.com/2009/10/11/how-to-implement-viral-change-in-organisations/comment-page-1/#comment-1112</link>
		<dc:creator>Changeworksblog.com &#187; Viral Change TM means letting go</dc:creator>
		<pubDate>Thu, 26 Nov 2009 18:03:13 +0000</pubDate>
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		<description>[...] How to implement Viral Change TM [...]</description>
		<content:encoded><![CDATA[<p>[...] How to implement Viral Change TM [...]</p>
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		<title>Comment on Cultural change = behavioural change by Changeworksblog.com &#187; Viral Change TM means letting go</title>
		<link>http://changeworksblog.com/2008/11/15/cultural-change-behavioural-change/comment-page-1/#comment-1111</link>
		<dc:creator>Changeworksblog.com &#187; Viral Change TM means letting go</dc:creator>
		<pubDate>Thu, 26 Nov 2009 18:01:20 +0000</pubDate>
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		<description>[...] Cultural Change is behavioural change [...]</description>
		<content:encoded><![CDATA[<p>[...] Cultural Change is behavioural change [...]</p>
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		<title>Comment on How to use the science of influence to leverage your social network on Twitter by Changeworksblog.com &#187; Viral Change TM means letting go</title>
		<link>http://changeworksblog.com/2009/09/25/how-to-use-the-science-of-influence-to-leverage-your-social-network-on-twitter/comment-page-1/#comment-1110</link>
		<dc:creator>Changeworksblog.com &#187; Viral Change TM means letting go</dc:creator>
		<pubDate>Thu, 26 Nov 2009 18:01:03 +0000</pubDate>
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		<description>[...] this respect Viral Change works with the natural law of influence : social proof.  People want to follow the lead of people just like them and people will do things [...]</description>
		<content:encoded><![CDATA[<p>[...] this respect Viral Change works with the natural law of influence : social proof.  People want to follow the lead of people just like them and people will do things [...]</p>
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